Alta Badia Cocktail Week 2027
From 10 to 17 January 2027, Alta Badia Cocktail Week brings contemporary cocktail culture to the heart of the Dolomites, with eight evenings across eight venues in La Villa, San Cassiano, Colfosco and Corvara. Resident bartenders and international guests come together for a programme combining mixology, live music, Alpine hospitality and the identity of the destination, revealing a side of Alta Badia that goes beyond the slopes and traditional après-ski. Press & Pillow handles PR, press office and media relations for Alta Badia Cocktail Week 2027, working with Italian and international media across travel, food & drink, lifestyle, hospitality and bar culture.
PR & Press Office for Alta Badia Cocktail Week 2027
For the 2027 edition, Press & Pillow handles the PR, press office and media relations strategy for Alta Badia Cocktail Week, with activity targeting both Italian and international media. The work positions the event beyond the traditional idea of après-ski, presenting the Cocktail Week as a meeting point between contemporary bar culture, Alpine hospitality, international mixology and the distinctive identity of Alta Badia. The activity includes the development of press materials and editorial angles, media targeting, personalised pitching and direct media relations with journalists and publications across travel, food & drink, lifestyle, hospitality and mixology.
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